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20 Jul 2025

20 Jul 2025

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One Warranty Model Doesn’t Fit Every Dealership

Every dealership is different. We build warranty solutions around your priorities, whether that’s customer loyalty, brand protection, or maximising profit and control.

Ben Brown
Ben Brown
Ben Brown

James Purcell

Managing Director

CUSTOM
WARRANTY
CUSTOM
WARRANTY
CUSTOM
WARRANTY

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Every dealership runs differently.

Some prioritise long-term customer loyalty and brand trust.
Others want tighter control, higher margins, and the ability to manage risk in-house.

Most warranty providers force dealers into a single model that rarely fits either goal properly. At Love Warranty, we take a different approach.

We build warranty products around your priorities.

Warranties Built to Support Customer Loyalty

If your focus is trust, retention, and protecting your reputation, we design warranties that do exactly that.

We manage the programme end to end:

  • Profits are structured correctly, not stripped out through excessive admin fees

  • Claims are handled efficiently and consistently

  • Customers are protected with clear, fair cover

You can choose between dealer-backed or discretionary warranties depending on your setup and appetite for risk.

The outcome is simple.
Customers feel looked after. Claims are handled properly. Your brand gets stronger, not dragged into disputes.



Warranties Built to Maximise Profit and Control

If your priority is margin and control, we support that too.

In this model:

  • You handle the claims

  • You keep the margin

  • You rent our systems, software, and operational support

You take on the risk, but you stay in full control of decisions, processes, and profitability. Our platform gives you the structure, reporting, and tooling to run a warranty programme properly without being constrained by a third party.

This approach suits dealers who want autonomy and are confident managing their own exposure.

Two Routes. One Platform.

The key difference with Love Warranty is flexibility.

Some dealers want us to manage risk and customer experience.
Others want the tools and freedom to do it themselves.

Both are valid. Both can work. The wrong choice is being forced into a model that does not suit your business.

That is why we design each warranty solution around what matters most to you, whether that is customer care, profitability, or a balance of both.

Build the Warranty That Fits Your Dealership

Warranties should support your business, not restrict it.

If you want to improve customer loyalty, protect your brand, or unlock a reliable revenue stream without unnecessary friction, we can help you build the right structure.

Get in touch and let’s design a warranty that works for your dealership.

Register your interest to find out more.

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Costa Mesa, Orange County, California, USA

York, North Yorkshire, UK

@ 2026 Love Warranty Limited. All rights reverved

Love Warranty provides technology, administration support, and warranty programme management services to motor dealers and partners. We are not a bank, insurer, financial institution, lender, or credit intermediary. Our services do not include regulated financial advice, consumer credit, payment processing, or the custody of client funds. Any warranty products managed through our platform are provided subject to the applicable terms, conditions, and eligibility criteria agreed between Love Warranty and the dealer or programme owner.

Access to the Love Warranty platform and related services is governed by our Terms of Use and Privacy Policy. Any customer or dealer data entered into the platform is processed in accordance with applicable data protection laws and stored using appropriate security controls. Love Warranty does not guarantee financial outcomes, programme performance, claim ratios, or compliance results arising from the use of the platform or our services.

Where third-party tools, systems, or integrations are used, these are provided “as is”, and Love Warranty accepts no responsibility for their availability, accuracy, or continued operation. Love Warranty does not provide accounting, tax, or legal services unless formally agreed under a separate written agreement. Dealers and programme owners remain responsible for ensuring the accuracy of their data, the suitability and pricing of their warranty programmes, and compliance with all applicable laws and regulations.

Insights, analytics, financial modelling, or guidance made available through the platform or consultancy services are intended to support decision-making only and should not be relied upon as professional advice. Any projections or performance indicators are illustrative and not guarantees of future results.

Love Warranty Limited is a United Kingdom registered company. For information relating to platform usage, warranties, dealer programmes, support, or data security, please contact our team or refer to our Help Centre.

Costa Mesa, Orange County, California, USA

York, North Yorkshire, UK

@ 2026 Love Warranty Limited. All rights reverved

Love Warranty provides technology, administration support, and warranty programme management services to motor dealers and partners. We are not a bank, insurer, financial institution, lender, or credit intermediary. Our services do not include regulated financial advice, consumer credit, payment processing, or the custody of client funds. Any warranty products managed through our platform are provided subject to the applicable terms, conditions, and eligibility criteria agreed between Love Warranty and the dealer or programme owner.

Access to the Love Warranty platform and related services is governed by our Terms of Use and Privacy Policy. Any customer or dealer data entered into the platform is processed in accordance with applicable data protection laws and stored using appropriate security controls. Love Warranty does not guarantee financial outcomes, programme performance, claim ratios, or compliance results arising from the use of the platform or our services.

Where third-party tools, systems, or integrations are used, these are provided “as is”, and Love Warranty accepts no responsibility for their availability, accuracy, or continued operation. Love Warranty does not provide accounting, tax, or legal services unless formally agreed under a separate written agreement. Dealers and programme owners remain responsible for ensuring the accuracy of their data, the suitability and pricing of their warranty programmes, and compliance with all applicable laws and regulations.

Insights, analytics, financial modelling, or guidance made available through the platform or consultancy services are intended to support decision-making only and should not be relied upon as professional advice. Any projections or performance indicators are illustrative and not guarantees of future results.

Love Warranty Limited is a United Kingdom registered company. For information relating to platform usage, warranties, dealer programmes, support, or data security, please contact our team or refer to our Help Centre.

Costa Mesa, Orange County, California, USA

York, North Yorkshire, UK

@ 2026 Love Warranty Limited. All rights reverved

Love Warranty provides technology, administration support, and warranty programme management services to motor dealers and partners. We are not a bank, insurer, financial institution, lender, or credit intermediary. Our services do not include regulated financial advice, consumer credit, payment processing, or the custody of client funds. Any warranty products managed through our platform are provided subject to the applicable terms, conditions, and eligibility criteria agreed between Love Warranty and the dealer or programme owner.

Access to the Love Warranty platform and related services is governed by our Terms of Use and Privacy Policy. Any customer or dealer data entered into the platform is processed in accordance with applicable data protection laws and stored using appropriate security controls. Love Warranty does not guarantee financial outcomes, programme performance, claim ratios, or compliance results arising from the use of the platform or our services.

Where third-party tools, systems, or integrations are used, these are provided “as is”, and Love Warranty accepts no responsibility for their availability, accuracy, or continued operation. Love Warranty does not provide accounting, tax, or legal services unless formally agreed under a separate written agreement. Dealers and programme owners remain responsible for ensuring the accuracy of their data, the suitability and pricing of their warranty programmes, and compliance with all applicable laws and regulations.

Insights, analytics, financial modelling, or guidance made available through the platform or consultancy services are intended to support decision-making only and should not be relied upon as professional advice. Any projections or performance indicators are illustrative and not guarantees of future results.

Love Warranty Limited is a United Kingdom registered company. For information relating to platform usage, warranties, dealer programmes, support, or data security, please contact our team or refer to our Help Centre.